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Why Your Social Media Posts Aren’t Word of Mouth Marketing

Why Your Social Media Posts Aren’t Word of Mouth Marketing

Social Media Dominates the Conversation   Whether on social media or through word of mouth, next week’s sales are driven by this week’s conversations about your brand.  The best way to grow your business is to help your customers do it for you.   Social...
Building Your Brand Should Be Your Social Media Focus

Building Your Brand Should Be Your Social Media Focus

Build Your Brand Using Social Media   Branding is at the very core of everything you do to build your business.  You’re building your BRAND.  No matter how or where you spread the word about your business, your focus should be on creating a targeted brand image...
How Your Stories Must Engage People and Move Them to Act

How Your Stories Must Engage People and Move Them to Act

Create Stories That Engage and Educate   Do you use stories to engage and educate your audience?  Would you like to see how powerful stories can be? This article should help you discover how to create stories for your business that move people to act.  One of the...

Restaurants to Support Across the US

2020 has proven to be a year of unique challenges. The beginning of of this year was on its way to become of the best revenue years for U.S. restaurants. Today, the COVID-19 pandemic has forced an estimated 1 in 6 restaurants to permanently or long-term close their...
How Social Media Optimization Will Energize Your Marketing

How Social Media Optimization Will Energize Your Marketing

What is Social Media Optimization?   Social Media Optimization (SMO) is the use of a number of outlets and communities to generate publicity.  Doing this increases the search awareness of a product, service brand or event.  This raises it’s potential exposure in...