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10 Easy Ways to Improve Your Email Open Rate P

10 Easy Ways to Improve Your Email Open Rate P

Do you want to increase your email open rate? Your email marketing campaigns can only be effective so long as they are actually getting opened in the first place. If your open rates are lower then you would like, here are 10 easy ways to improve them… 1. Keep Your...
Frank Family and James Beard Foundation to Save Restaurants P

Frank Family and James Beard Foundation to Save Restaurants P

Beginning November 1, Frank Family Vineyards will launch its next #FrankForACause fundraising campaign. This time, funds will be donated to the James Beard Foundation Open for Good campaign which aims to provide critical support and resources to help independent...
Your Brand’s Authenticity Must be Unscripted and Genuine

Your Brand’s Authenticity Must be Unscripted and Genuine

You Can’t Script Authenticity in Your UX   Your Authenticity is Customer Focused   It’s easy to know when you are dealing with a customer servicerepresentative who is less than sincere.  They lack authenticity which goes hand in hand with their insincerity....
3 Types of Customers Who Will RAVE About Your Business

3 Types of Customers Who Will RAVE About Your Business

3 Types of Customers Will Talk About Your Business, While 1 Type Never Will   Have you ever wondered why some companies consistently earn free publicity from customers who gush about them?  While many brands exist in relative obscurity wishing that they would be...
How to Build Your Online Brand Reputation and Credibility

How to Build Your Online Brand Reputation and Credibility

How to Manage Your Online Reputation   What is reputation management?  Reputation is usually defined as the power to influence and control your reputation as viewed by others.  This was originally a term associated with public relations.   How to Influence...