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IAA Vineyard & Winery Association

A global community of local vineyards & wineries....

IAA Vineyard & Winery Association

The IAA Vineyard & Winery Association helps new customers find your business.  You can START TODAY FOR FREE by either claiming your business listing on our site or you can create your new business listing.

 

What is the IAA Vineyard & Winery Association? 

 

The IAA Vineyard & Winery Association is a key component of the International Association Alliance’s (IAA) community of associations, organizations, businesses and individuals that provides your business with access to new customers who are looking for your business and the products or services that you provide.

 

Business association memberships help you build your brand awareness, while increasing your brand’s credibility.  This helps you to “close the deal” with new customers.

 

The IAA Vineyard & Winery Association helps establish the bed and breakfast community business standards that help attract independent businesses to become members.  These independent businesses understand the value of being part of an industry group that provides credibility and helps them build their brand. 

 

See how easy and inexpensive it is for your business to use the power of multiple association memberships to build your business.  Instead of spending hundreds or even thousands of dollars each year, your IAA membership allows you to join the associations whose membership will benefit your business, all for one low membership investment.

Why IAA membership is an investment in your business!

IAA membership is a small investment with big rewards and includes membership in our growing number of business associations which include:

IAA Bar, Pub & Tavern Association
IAA Bed & Breakfast Association
IAA Better Business Alliance
IAA Boutique, Shop & Store Association
IAA Brewery, Cidery & Distillery Association
IAA Café, Diner & Restaurant Association
IAA Farm & Ranch Stay Association
IAA Mall, Market & Outlet Association
IAA Green Business Alliance
IAA Guide, Outfitter & Tour Association
IAA Limousine & Coach Association
IAA Spa & Wellness Association
IAA Vineyard & Winery Association
IAA Wedding Association

Instead of spending hundreds or even thousands of dollars each year, your IAA membership allows you to join the associations whose membership will benefit your business, all for one low membership investment.

Do you care about people and the environment?

 

 

What kind of business do you think your customers want to do business with? Customers today are looking for businesses that help people and protect the environment. To address this need, your membership also includes membership in Accessibility International and Sustainability International.

Why IAA membership is important for your business.

 

 

 

When it comes to your business, everything you do on the Internet is done to get your business noticed. You hope that your website, and social media accounts will attract attention and help someone to become your customer.

The Internet is a great place to market your business, but the competition is fierce. Do you get frustrated knowing that your small business has to compete for customers with huge global companies?

Because you are working with limited resources, you have to provide even more paths for your business to be discovered by new customers. And when they find you, you have to quickly give them good reasons why they should entrust you with their business.

Please, if you want more new customers to find your business, learn how the International Association Alliance can help your business connect with those customers. You have to be creative with your marketing, giving potential customers unique ways to find your business.

When a potential new customer searches for your business, they use a search engine, either Google, Bing, Yahoo, or one of the others. Google is the most prominent search and two of Google’s top-ranking factors for any website are BACKLINKS, and CONTENT.

Your Social Media accounts are a great example of how you are building your content and building backlinks to your business content. You can easily multiply this effect by engaging on IAA’s industry Social Media Groups that will enhance your brand’s web exposure.

CATEGORIES

Chill Out! How Chilled Should My Wine Be? P

How Chilled Should My Wine Be? It's the debate that has persisted since the dawn of wine: what is the optimal temperature to drink wine?Getting wine to an ideal temperature is an important part of bringing out the maximum potential a wine has to offer. Think of a...

Frank Family’s Todd Graff Receives Napa Winemaker Award P

On Tuesday, December 8 Frank Family’s Todd Graff will be honored for his work as a world-class winemaker at the North Bay Business Journal’s 8th Annual Wine Industry Awards. The Wine Industry Awards will virtually recognize Todd along with a dozen other individuals...

Five Wines Perfect For Thanksgiving

Whether this year’s celebration is big or small, in-person or virtual, it shouldn’t go unaccompanied by great wine! To help ease your decision making, we’ve harvested a list of our favorite Frank Family wines to pair with a variety of dishes that might land on your...

Red Wine Chocolate Cherry Cake *

From Pastry Tales With Cherry season in full swing, our favorite collaborator at Pastry Tales had a special recipe in mind. If you love wine & chocolate, you are sure to love the recipe. The chocolate cake creates an ideal match for fresh cherries. The cake is...

The Art of Disgorging Sparkling Wine

Sparkling wine is part of the history of Frank Family Vineyards. Beginning in 1958, our historic winery was home to the first sparkling wines in California using the French méthode champenoise. Today, Frank Family continues to honor the heritage of our iconic winery...

Napa Valley Community and Partnerships *

Napa Valley is a gorgeous part of the world. Among its almost 600 wineries, is a mecca of culinary and cultural wonder including Michelin rated restaurants, art spectacles as well as outdoor adventures. The following provides an all access itinerary for you to...

Fritatta’s Paired with Wine *

Ingredients A Frittata can be made with an assortment of ingredients; mushrooms, broccoli, cauliflower, or zucchini. For a heartier main course preparation, ground sausage, bacon or potatoes can be included. To make a frittata, beaten eggs are cooked briefly in a hot...

4 SEO Tactics That Will Damage Your Brand’s Reputation P

4 SEO Tactics That Damage Your Brand’s Reputation              From a marketing perspective, you’ve got to feel at least a little sorry for the utter devastation of Seaworlds’ sterling brand.  For decades, its parks were a fun, wholesome place to take the family....

Wild Mushroom Tartine Recipe and Wine Pairing P

Tartine is French for “open faced sandwich.”  Classically, delicious bread is used for a tartine, as it is not just a vehicle to get the topping into your mouth, but an essential part of the composed flavor profile.  That said, these toppings would do well on a small...

Glass Fire Update and How You Can Help

Just before 4 a.m. on Sunday, September 27, flames broke out on the East side of Napa Valley near our family winery. As heat, dry conditions, and high winds prevail, the fast-moving Glass Fire has brought with it devastation not only in Napa county, but also for our...

Wine and love – the perfect couple! *

At the Intersection of Red Wine & Love Wine and love go together like UGG slippers and cold feet...a soothing comfort that makes everything so much better. I think the best part about being in love is sharing a day, together, doing something new. In our case, it's...

Manley Vineyards

On the corner of Manley Lane & Highway 29 in Rutherford is Castello’s newest estate vineyard located in the Rutherford AVA. Home of unique terrior and home to some of the Napa Valley’s most historic and world-reknown wines.  The property is part of the Rutherford...

The Lay of the Land: Frank Family Chardonnay *

Our family owns 380 acres of vines throughout Napa Valley on four estate vineyards in Carneros, Rutherford, and Capell Valley. Strategically chosen over three decades, each vineyard has its own personality, just like each of Rich and Leslie’s grandkids they are named...

Jessup Cellars – Summer Sippers Trio

There’s an energy in the air when we entertain on summer afternoons at Jessup Cellars. are currently welcoming intimate groups up to 4 guests for tastings on the outdoor patio. Appointments are essential and we kindly ask you to do so online. If you can’t make it to...

Wax Bottle Seal P

Wax Bottle Seal A wax sealed bottle is a beautiful addition to your wine rack, but can be intimidating when it comes time to open it. This is easier than you may think! Simply plunge your corkscrew through the wax, as if it were not even there. Lift the cork slightly...

Wine Vs. White Claw – Which is the Healthier Option? *

It is official - hard seltzer is one of the hottest new alcoholic beverages on the market, and that is not expected to slow down soon. This past year, the hard seltzer category has grown by over 202% with many prominent beer brands such as Sam Adams and Anheuser-Busch...

2021 Wine Competitions! *

2021 was a great year for our wine, as we received 15 Gold Medals between the San Francisco Chronicle Wine Competition & The American Fine Wine Competition. We were also awarded with 3 Best of Class awards between the two competitions. Please join us in...

How to Write a Blog Post Introduction That Engages

Your Blog Post introduction is your invitation to your readers.  Here is where you express “We Want You” to your readers and invite them to read your post.   Some bloggers prefer to write the rest of the post first and then craft the introduction.  However writing the...

Details in the Dosage: Sparkling Chardonnay Staff Blend *

Mumm Napa’s 2013 Sparkling Chardonnay Staff Blend is a special release for Club Vivant members with a special story behind it. There are many steps to crafting sparkling wine using the time-honored Méthode Traditionnelle approach, and one of our favorite steps is the...

Markham Art Gallery Named On Top 10 List

We are thrilled to announce that our art gallery has been named to the list of of the 10 Best Wineries with Art! The Markham Gallery has been home to the works of many talented artists. Read more Markham Art Gallery Named On Top 10 List > The post Markham Art...

How to Use Emotional Triggers to Hook Your Subscribers P

Use These 7 Emotional Triggers to Hook Your Subscribers   We’ve all received email newsletters.  We’ll discuss why some of the most successful ones have large numbers of subscribers.  How do they set themselves apart and achieve success. I’ve never felt that...

The Colors of Sparkling: White, Rosé, and Red

Some days call for a white. Certain nights suggest a red. And there are many times to revel in rosé. So here’s a little insight into how Mumm Napa’s white, rosé, and red sparkling wines are made to bring out the very best in every grape, so that you can bring out the...

The Lifecycle of Wine: From Farm to Table P

The Napa Valley is fortunate enough to have one of the most optimal conditions in the world for growing premium wine grapes. However, making well-crafted, fine wine does not happen just because the grapes are grown on a decent plot of land. It is a long, meticulous...

How Your Great Customer Experience Creates Brand Loyalty P

5 Ways to Create Customer Loyalty   It’s the Holy Grail for every business, we all realize how important it is to create customer loyalty.  Loyal customers is what companies work hard for, your business survival depends on your ability to create loyal customers....

Improve your international SEO and grow your search traffic *

Editor’s note: The following is a guest post from our friends at Weglot. International SEO is the practice of translating your original site content into different (often multiple) languages and optimizing it for SEO to bring in targeted search traffic. By optimizing...

9 Fantastic Chocolate and Wine Pairings

Who doesn’t love a delicate piece of chocolate melting on their tongue? The creaminess of this delicacy is hard to substitute with anything else. But when you’re both a chocolate and a wine lover, the natural question that comes to mind is, “what wines go with...

Celebrating Remarkable Women

In the true spirit of International Women's Day, Kim is on the road, working to lift up other women doing spectacular things. Read more Celebrating Remarkable Women › The post Celebrating Remarkable Women appeared first on Markham Vineyards.

Four Ways to Enjoy Port Beyond Dessert P

Frank Family’s Zinfandel Port is certainly a dessert wine, and its best pairings run the course of rich molten chocolate cake, sweet fruit-based desserts like cherry pie and vanilla ice cream, and crunchy, nutty dishes like pecan pie or a chocolate walnut crumble....

Best Wine & Chocolate Pairings *

Wine & Chocolate Pairing Suggestions Wine and chocolate. They go together like peanut butter and jelly, right? In the right context, most definitely! However, it is not just a given that any wine pairs well with any chocolate. Wine and chocolate have many...

Los Carneros – The Valley’s Coolest Sibling *

Rewind back to 1981, Napa Valley is established as America's second AVA. An AVA, or American Viticulture Area, is considered a specific wine-grape growing region that is distinguished by the unique soil, topography, and climate offered by the appellation. Within an...

Memorable Remarkable and Relatable Word of Mouth Marketing P

Word of Mouth Marketing Defined   According to the Business Dictionary, Word of Mouth Marketing is:   “An oral or written recommendation made by a satisfied customer to the prospective customers of a good or service.  Considered to be the most effective form...

Wine Vs. White Claw – Which is the Healthier Option? *

It is official - hard seltzer is one of the hottest new alcoholic beverages on the market, and that is not expected to slow down soon. This past year, the hard seltzer category has grown by over 202% with many prominent beer brands such as Sam Adams and Anheuser-Busch...

Roasted Beef Short Ribs with Roasted Root Vegetables Recipe

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Sparkling Pairings for Every Wedding Event P

While we love finding simple moments to celebrate every day, perhaps the most special of celebrations are reserved for weddings, and the days leading up to them. As friends and family gather for announcements, parties, showers, and rehearsals, every bottle of Mumm...

Why Your Social Media Posts Aren’t Word of Mouth Marketing

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Fried Green Tomato Recipe and Wine Pairing *

Green tomatoes are by definition under-ripe and are therefore, firmer and more dense than riper, red tomatoes. They lend themselves perfectly to be coated and fried to bring additional texture and weight to the dish and Chef Christina Machamer’s “Come Back” dipping...

How Can You Personalize and Drive Your Social Media? P

Why Being Personable Is the Key to Your Social Media Success   There are many things on Social Media that successful brands do right.  Or at least differently than others.  Those that succeed find their own unique path to success.  The one thing they all have in...

Best Table Game and Wine Pairings *

As we continue to bunker down during the Quarantine, we are left with the ongoing challenge of trying to stay entertained while stuck at home. One positive result is the revitalization of our love for table games! There are thousands of table games out there: party...

Keeping it Green and Clean

As a winery that prides itself on crafting single-vineyard, small production wines, we take our commitment to the land seriously. After all, we can’t create these exclusive wines without starting in a vineyard first. Our view of wine growing has… Read more Keeping it...

Name Ten Reasons Your Customers Do Business With You

Can You Give Me Ten Reasons to do Business With You?   It’s a very valid question that you should ask yourself.  Can you give me ten reasons I should do business with you or your company?  I’m talking about good reasons that have substance and are unique....

Employee Spotlight: Liza Gallia P

Frank Family wines are distributed in all 50 states, throughout North America, and internationally in Asia, the Caribbean, and Central America. Gaining this global distribution and recognition would not be possible without the hard work and dedication of our sales...

My Jessup Cellar Newsletter – September 2020

Wine Club Newsletter ~ September 2020 ~ Kicking Off Harvest 2020 with Carneros Pinot Noir Greetings to our member family! Wow, what a year we have had so far. Obviously we, like you, have had to make various changes to our day to day lives. While every year seems to...

Choose the Wine Decanter and Glassware for You *

DECANTING Decanting is more than just pouring wine into a fancy vessel. It’s a powerful serving tool that can elevate your entire wine drinking experience. Careful decanting leaves behind the wine’s natural sediment, releases aromas and flavors and helps bring your...

Manley Vineyards

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It's January (again)! This is the month of goals, aspirations, re-starts and optimism. What I find challenging is the feeling that the goal post might have been moved, without my knowledge. It's similar to that missing sock that never emerges from the dryer...it's so...

Celebrity Guests of The Castle

Celebrity Guests of Castello di Amorosa     You Never Know Who You Might See at Castello di Amorosa. Check out some of our well known visitors that have been through the halls of the Castello. Arnold Schwarzenegger The former Mr. Universe and Governor of...

Make Your Own Flower Ice Bucket Centerpiece

Making a flower ice bucket is easy! And it’s the perfect DIY centerpiece for entertaining and keeps your Mumm Napa sparkling wine cold.  Steps: Put a smaller bucket, filled with rocks, inside a larger bucket (Hint: The distance between the two buckets will be the...

How to Make Your Business Talkably Different P

How to Make Your Business Talkably Different   WORD OF MOUTH IS THE MOST IMPORTANT GROWTH LEVER THAT WE ALL TAKE FOR GRANTED   This content was inspired by research and case studies contained in “Talk Triggers: The Complete Guide to Creating Customers With...

How to Write Content That Engages and Educates

How I Write My Blog Posts   You may be wondering how I write my blog posts.  It’s a process that generally follows the same path, though sometimes outside influences may change the path a bit. In this post I’ll take you through my process.  You may find it...

Announcing Frank Family’s Partnership with the Humane Society *

Earlier this year, we bid farewell to rescue pup, Bristol, a beloved chocolate lab who served as our official winery greeter, harvest helper, and Winemaker Todd Graff’s “right paw” for 15 years. In his honor, our winery is proud to partner with the Humane Society of...

Today’s the First Day of Your New Digital Marketing Strategy P

Your Digital Marketing Future Begins NOW!   Being a business owner isn’t easy, so much to do and so little time.  Even on your best, most productive days your attention is drawn in many directions and it can be difficult but you need to focus on the future when...

Mexican Street Corn Risotto Recipe and Wine Pairing

This recipe, curated by Chef Christina Machamer, is creamy, crunchy, sweet, and savory - the ultimate comfort food. From its rich risotto base, to the perfectly roasted sweet corn, to the sharp crumble of Cojita cheese and the fresh zing from the lime zest sprinkled...

A Taste of Spain: Pinot and Paella Virtual Event *

Wine is hand crafted to excite the palate and when paired with the right meal, the combination can ignite the senses, sending the imagination soaring. Chef Gerard Nebesky, of Gerard’s Paella and winner of Food Network’s Throwdown with Bobby Flay, is joining us at...

Our Commitment to Health and Safety

Our Commitment to Your Health & Safety As we excitedly reopen our doors, we want to note that the health and safety of our guest & work family is our top priority. We have implemented many new safety protocols to ensure that our employees and anyone who visits...

Brenda’s Squared & Paired! *

Brenda's Chocolate Chip Cookies

Wines for Every Summer Occasion *

We're gearing up for all that summer holds and ready to help you choose a wine for each occasion that might come your way. Read more Wines for Every Summer Occasion › The post Wines for Every Summer Occasion appeared first on Markham Vineyards.

4 Steps to Owning Your Digital Marketing Strategy

Digital Marketing Gives Your Website Relevance   What is Digital Marketing?   Digital marketing is the marketing of products or services using digital technologies.  Broken down further digital marketing is how businesses create their relationships with and...

Nothing like the tradition of family… *

Christmas Eve at my Grandparents is the tradition that I look forward to every year. Having my entire family under one roof during the Christmas season is a Christmas blessing that we do not take for granted. With 19 grandchildren, 12 aunt and uncles and my...

For SEO Engagement Your Content Marketing Must be Relevant P

New SEO Lessons About Content Marketing Relevance   You’re in a battle to be noticed.  How can you be seen in the flood of information that buries each of us every day?   What can set you apart from everyone else? It’s obvious, relevant content is what can set...

Why Does Google Show the Wrong Meta for My Site P

If Google Shows the Wrong Meta Description For Your Site   There is nothing more annoying than taking the time to craft a great meta description for your web page, then having Google show a completely different description in the search result snippet.   ...

How to Sales Prospect in the Age of Digital Relationships P

A Sales Relationship Used to Begin With a Smile and Handshake   Two components of reliable relationship building in sales used to be a smile and a handshake.  Things have certainly changed in the digital world.  So many of today’s interactions take place without...

Cacio e Pepe P

Recipe Date: December 2nd, 2020 Difficulty: Easy Measurements: Imperial (US) Cacio e Pepe From Laura in The Kitchen Ingredients 8oz of Spaghetti 3oz of Finely Shredded Pecorino (see notes below) 1-1/2 tsp of Freshly Ground Black Pepper Salt Directions • Fill a pot...

What Is Gewurztraminer? *

History Gewürztraminer is a popular white wine variety known around the world, treasured for its intense floral aromas and stunning flavor profile. The varietal originated centuries ago around Germany. Known for its lychee and pineapple notes, the wine has a low...

Wine and Cheese: Tasty, Satisfying and…Healthy! *

You read that title correctly! Wine lovers can now rejoice and not feel guilty about one of their favorite indulgences: wine + cheese! A recent study done by Iowa State University found that moderate daily consumption of wine and cheese has led to some very positive...

10 SEO tactics that you can do in-house *

One of the most effective ways to grow your online business is to perform well in search, which is why small business SEO (search engine optimization) is a skill that’s worthwhile for entrepreneurs to know. You’re already well on your way to establishing your...

Virtual Tasting Experiences!

To Our Valued Patrons & Loyal Fans, Following the guidance of the CDC and Governor Newsom and with the health and safety of our guests and work team as a top priority, the Jessup Cellars Tasting Gallery will temporarily be closed. Thank you for your continued...

Dungeness Crab Cakes Recipe and Wine Pairing *

Summer is coming to a close, but that doesn't mean the fun has to end. This Labor Day, serve up Chef Christina Machamer's Dungeness Crab Cake recipe with a glass of Frank Family Blanc de Blancs to celebrate summer's last hurrah in style. Luscious and sweet crab meat,...

How Can You Trigger Buying Decisions in Your Customers Brain

What Effect Does Persuasion Have on Your Messages?   It’s hard to imagine the billions of dollars are wasted on ads that don’t grab attention or motivate people to act?  We have always tried to influence others, with advertising being the modern persuasion...

Jessup Cellars – Locals Trivia Night Every Wednesday!

Jessup Cellars - Locals Trivia Night Every Wednesday! ~ Challenge your mind and satiate your thirsty mid-week palate ~ Come join us every Wednesday night of the month at Jessup Cellars for our locals trivia night! Experience a fun and educational night with wine...

Jessup Cellars – Locals Trivia Night Every Wednesday!

Jessup Cellars – Locals Trivia Night Every Wednesday! ~ Challenge your mind and satiate your thirsty mid-week palate ~ Come join us every Wednesday night of the month at Jessup Cellars for our locals trivia night! Experience a fun and educational night with wine...

Our Commitment to Health and Safety

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25 money-making small business startup ideas P

Do you ever watch a show like “Shark Tank”and find yourself yelling at the screen, “Hey! That’s my idea!”? You’re not alone. Over the years, I’ve personally filled notebooks with thousands upon thousands of small business startup ideas with high hopes of making the...

Gordon Ramsey Visits The Castle

If you have ever watched Gordon Ramsay’s Hell’s Kitchen TV Show, you know that things can get out of hand quickly. That is exactly what happened when Gordon Ramsay and and his pals, Gino and Fred visited the Castle. They filmed Gordon, Gino & Fred: American Road...

Great Places to Picnic in Napa Valley *

Great Places to Picnic in Napa Valley With spring in the air, we couldn’t be more excited to welcome you to Napa Valley. In addition to our many tasting rooms and restaurants, here’s a guide to help you plan the ultimate picnic experience, so you can enjoy wine...

Seasonal Selects: The Best Sparkling Wines for Summer Fun *

Summer fun takes shape in many ways. But when the sun’s out, the fun’s outside, where Mumm Napa sparkling wines play nicely with sparkling rays. Here are three perfect picks for long summer days. Brut Rosé – The Summer’s Official Wine of Jump In, The Water’s Fine...

Dog-Friendly Jessup Cellars Tasting Rooms P

Dog-Friendly and Napa Humane Society Jessup Cellars Tasting Gallery is a favorite for the wine connoisseurs and their gorgeous fluffy fur-riends. If you’re someone who constantly finds themselves searching Google for “dog friendly wineries near me”, then our...

Your Brand’s Authenticity Must be Unscripted and Genuine

You Can’t Script Authenticity in Your UX   Your Authenticity is Customer Focused   It’s easy to know when you are dealing with a customer servicerepresentative who is less than sincere.  They lack authenticity which goes hand in hand with their insincerity....

Florentine-Style Steak *

From Flapper Press In the 16th Century, the Piazza San Lorenzo served as an international crossroads in Florance, Italy. When the English knights visited the Piazza, they would express their appreciation of the Florentine Streak shouting “beef steak,” influencing the...

Keeping it Green and Clean *

  As a winery that prides itself on crafting single-vineyard, small production wines, we take our commitment to the land seriously. After all, we can’t create these exclusive wines without starting in a vineyard first. Our view of wine growing has always been to...

Curbside Pickup at Markham Winery *

  From Our Winery to Your Trunk Is your wine rack looking a little bare? While our Tasting Room is closed, Markham Vineyards is offering Curbside Pickup on Fridays and Saturdays. Curbside Pickup at Markham Fridays & Saturdays from 1 – 4 p.m. Follow these...

The Balance of Harvest P

It's that special time of year that wine growers both yearn and stress for: harvest season. "What can be so stressful about harvest?" you might ask. To sum it up quite simply, your entire year's worth of work is determined by making the right decisions during harvest....

Chocolate Seminar with Kollar Chocolates

Chocolate Seminar with Kollar Chocolates Saturday, December 5th at 5:30 PM PST Our popular holiday event with Kollar Chocolates is back and going virtual! Join us for this incredible epicurean experience featuring dessert wines from Jessup Cellars and Handwritten...

Restaurants to Support Across the US

2020 has proven to be a year of unique challenges. The beginning of of this year was on its way to become of the best revenue years for U.S. restaurants. Today, the COVID-19 pandemic has forced an estimated 1 in 6 restaurants to permanently or long-term close their...

Country-specific domain names expand your global reach P

If you’re an entrepreneur with an online business, you know there could be thousands – maybe even millions – of people in other countries who may be interested in your products or services. In this article, you’ll learn how to use country-specific domain names, giving...

Vineyard Update: Flowering and Fruit Set *

Our 2020 growing season began with winter pruning in February and an early bud break that came with a brilliant mustard bloom in March. As winter moved into spring, the vineyards came alive with a new type of excitement: flowering and fruit set. Flowering grapevine –...

Your Digital Marketing Strategy Builds Trust in Your Brand P

7 Ways to Build Brand Trust Through Marketing   Anyone with marketing in their blood dreams of developing a brand which would have the strong name and visual recognition the original Volkswagen Beetle has around the world.  Don’t we all want to build a brand that...

How to Use Emotional Ads to Engage Your Customers

Emotional Ads Work Best to Engage Customers   Most of us understand that the ads which engage us emotionally work better than those that don’t.  I could hear many marketers utter a simultaneous “duhhhh!” when they read that. You might find it surprising that many...

Narrow Your Customer Gap While Widening Your Business Gap P

What is the Business Gap?   I’ve written about creating a gap between your company and your competition.  This is how most businesses judge their success in their relationship to competitors.  If you were widening the gap, it meant that you were outdistancing the...

Our Commitment to Health and Safety

Our Commitment to Your Health & Safety As we excitedly reopen our doors, we want to note that the health and safety of our guest & work family is our top priority. We have implemented many new safety protocols to ensure that our employees and anyone who visits...

The Many Stylish Blends of Blanc de Blancs P

Blanc de Blancs is an integral part of Mumm Napa’s history. In 1983, Guy Devaux crafted the first-ever Mumm Napa sparkling wine—Blanc de Blancs (meaning “white of whites”). Each year since, we seek the best Chardonnay and Pinot Gris vineyards to craft the base wine....

Sparkling Pairings for Every Wedding Event *

While we love finding simple moments to celebrate every day, perhaps the most special of celebrations are reserved for weddings, and the days leading up to them. As friends and family gather for announcements, parties, showers, and rehearsals, every bottle of Mumm...

Which Appellation of the Napa Valley is Right For You? P

There are 16 distinct appellations located in the Napa Valley. These districts are known as American Viticulture Areas, also referred to as AVAs. An area of land is classified as its own AVA when it has scientifically distinguishable geographic and climate...

Ziti Rigati w/ Pesto Guanciale and Pecorino Romano P

Ziti Rigati with Fava Bean Pesto Guanciale & Pecorino Romano From Amy Gulick Italy Magazine When asked to create an Italian-inspired dish using Castello products, Executive Chef of Oak Avenue Catering, Shannon Kelly delivered! “My inspiration for our pasta dish is...

Strawberry Wine Cupcakes P

From Pastry Tales Our friends from Pastry Tales bless us with another amazing dessert recipe. These strawberry cupcakes feature our fan favorite La Fantasia, an ideal match for the Frizzante-Style Rose. These soft vanilla cupcakes are filled with a homemade wine...

The Lifecycle of Wine: From Farm to Table P

The Napa Valley is fortunate enough to have one of the most optimal conditions in the world for growing premium wine grapes. However, making well-crafted, fine wine does not happen just because  the grapes are grown on a decent plot of land. It is a long, meticulous...

Measure Your Digital Marketing Success Using Web Analytics

Web Analytics Measure and Quantify   Web Analytics Measure Your Success   Web analytics is the measurement, data collection, analysis and reporting of web data.  This tracking and analyzing of data is done to help understand and optimize web usage.   Using...

Introducing The Castello Victorian Inn *

Built in 1886, Castello Victorian is a historic 4 bedroom Victorian home located in Calistoga, CA. Recently restored to its historic charm and converted into an Inn, this 3600 sq ft home is perfect for individuals, couples or families looking to either rent individual...

Pappardelle with Wild Boar Ragu Recipe and Wine Pairing *

The Beckstoffer Pinot Noir bursts with big, bold notes of tart cherry-structurally robust, but with elegance, power, and an unforgettable finish. This wine begs to be tamed with a food pairing that is equally bold, yet elegant. With less fat and more robust flavor...

Glass Fire Damages Castello di Amorosa

Glass Fire Update We have received an outpouring of love and support from our community and members, for which we are so grateful. In the midst of this challenging time, the team at Castello di Amorosa wishes to share with you a message of hope, fortitude, and...

How to Grow your business with user-generated content

HOW TO TAKE ADVANTAGE OF USER-GENERATED CONTENT TO GROW YOUR BUSINESS One of the cheapest and easiest ways to put your restaurant on the map and acquire new customers is to rely on user-generated content. Especially if you’re a beginner restauranteur, you shouldn’t...
9 Fantastic Chocolate and Wine Pairings

9 Fantastic Chocolate and Wine Pairings

Who doesn’t love a delicate piece of chocolate melting on their tongue? The creaminess of this delicacy is hard to substitute with anything else. But when you’re both a chocolate and a wine lover, the natural question that comes to mind is, “what wines go with...

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What is Grapevine Bleeding?

What is Grapevine Bleeding?

Spring and the reawakening of the grapevines Between the end of March and during the month of April, winemakers rejoice! The buds burst! Walking amongst our vineyards in this period is quite an exciting experience. It’s almost as if the plants are thanking us, the...

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25 Best Wine Cocktails

25 Best Wine Cocktails

Dress Up Your Wine With a Simple Drink Recipe The Spruce Eats / Abbey Littlejohn   Wine is far too interesting and diverse to be relegated to drinking on its own. Whether you have a bottle of red, white, rosé, or sparkling wine on hand, use it to mix up...

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Late Harvest Wine Defined

Late Harvest Wine Defined

What is a Late Harvest Wine? Late harvest wines are made from grapes that have a high level of sugar content because they have been left on the vine for an extended amount of time. The longer a grape remains on the vine the sweeter they become as each individual grape...

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What is sur lie ageing, and what does it do to wine?

What is sur lie ageing, and what does it do to wine?

To fully grasp the concept of sur lie ageing, one must first understand what lees are (sur lie is French for ‘on the lees’). Simply put, lees are mostly dead yeast cells that exist as the byproduct of fermentation. Two main types of lees exist in wine: gross lees and...

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How to Understand Your Palate and Taste Wine Like a Pro

How to Understand Your Palate and Taste Wine Like a Pro

The Step-by-Step Guide to Understand Your Palate and Taste Like a Pro     “I know what I like, I just don’t know how to describe it.” Does this sound familiar? If so, you’re not alone. You know your own wine preferences, but it seems like every time you step...

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Pan-Seared Lobster Tail with Tropical Fruit Salsa

Pan-Seared Lobster Tail with Tropical Fruit Salsa

TIP FROM THE CHEF | This recipe is part of a five-course progressive dinner. If you are using this as a stand-alone dinner, I recommend doubling the portion size. Substitutions or omissions can be to create a gluten-free, vegetarian, or vegan option. I recommend...

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The Art of Disgorging Sparkling Wine

The Art of Disgorging Sparkling Wine

Sparkling wine is part of the history of Frank Family Vineyards. Beginning in 1958, our historic winery was home to the first sparkling wines in California using the French méthode champenoise. Today, Frank Family continues to honor the heritage of our iconic winery...

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How the IAA Vineyard & Winery Association Works for Your Business…

You can try to improve your chances to be seen on a potential customers search by spending a lot of money on Search Engine Optimization (SEO), or have a large budget to spend on Google adwords and hope for better placement of your site on a search.

IAA Vineyard & Winery Association membership is the inexpensive alternative to help more customers find and connect to your business.

For as little as 27 cents a day, you can create new “connections” to bring those customers to your business.

IAA Vineyard & Winery Association

The IAA Vineyard & Winery Association helps new customers find your business.  You can START TODAY FOR FREE by either claiming your business listing on our site or you can create your new business listing.

 

“Membership provides a unique way for me to connect to new customers.”

Terry G.

“Extra bookings have given us more profits.”

Tom & Sue M.

More customers have helped our bottom line, giving us more profits.”

Minnie D.

Invest as little as 27 cents a day to create more quality connections to your business website, helping new customers to find your business.

IAA Vineyard & Winery Association

The IAA Vineyard & Winery Association helps new customers find your business.  You can START TODAY FOR FREE by either claiming your business listing on our site or you can create your new business listing.

 

INNOVATION

 

IAA Vineyard & Winery Association membership brings a unique and innovative team approach to connect your business to more new customers.

MARKETING

 

IAA Vineyard & Winery Association membership uses the power of community based marketing to connect your business to more new customers.

GROWTH

 

IAA Vineyard & Winery Association membership uses innovative community marketing to help grow your business through connections to more new customers.

IAA Vineyard & Winery Association

The IAA Vineyard & Winery Association helps new customers find your business.  You can START TODAY FOR FREE by either claiming your business listing on our site or you can create your new business listing.

 

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